Nov. 3, 2017 – continued™, the recently debuted master brand of industry leading online continuing education for allied health professionals, was recently awarded three Gold MarCom Awards in the Branding and Brand Refresh categories.
Featuring the introduction of a vibrant red cube, the new brand brings to life the company’s story of purpose, innovation, collaboration, experience, journey, and synergy. The MarCom entries showcased how the creative team introduced the new brand through site design, ads, imagery and styling, social media, trade show booths, and other marketing materials.
“When we started this journey, we wanted to create a brand identity that clearly identified to customers and prospects who we are and what we do, we wanted to improve and modernize our design aesthetic, and we wanted to position ourselves for future growth. Our team was able to accomplish all of these objectives, and we are incredibly excited for our future opportunities under our new brand,” said Erin Hoskins, CMO of continued.
MarCom Awards is an international creative competition that recognizes outstanding achievement by professionals involved in concept, direction, design, and production of marketing and communication materials and programs.
Winners were selected from over 6500 entries in 300 categories for Print, Web, Video, and Strategic Communications.
A full list of winners can be found on the MarCom Awards website.
Launched in 2017, continued is the master brand behind the family of online continuing education websites that includes AudiologyOnline, SpeechPathology.com, PhysicalTherapy.com, and OccupationalTherapy.com. The company has a broad reach across numerous professions and provides licensed and certified professionals all over the country with quality, affordable continuing education resources and job opportunities.
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